A 48 hr pop up innovation lab for the ocean, bringing together a mix of designers, strategists, technologists, engineers, scientists, marine conservationists, educators, artists and buisness talent to co-create prototypes with positive ocean impact potential. Ocean Hack will be at Salesforce Headquarters, San Francisco on the 10-11th September, 2018.
What and Why?
As part of the build up to Global Climate Action Summit and in pursuit of Global Goals 14, Life Below Water, One Ocean Collab in partnership with Salesforce are hosting a 48 hour pop up innovation lab for the ocean.
Ocean Hack will bring together a mix of creatives, designers, strategists, technologists, engineers, scientists, educators, marine conservationists and business talent with a passion for the ocean to develop prototypes with impact potential.
We will focus on three challenge areas, each exploring the application of technology and human creativity to meet a specific threat and issue the ocean faces.
This event is about dreaming up new possibilities, harnessing diverse collective talent, energy and intelligence and using this unique opportunity to prototype solutions.
Sprint Challenge Areas
- Education & Learning to increase Ocean understanding
Many of the issues the ocean is facing are fundamentally due to a lack of understanding and awareness of our human impacts, how are ways of living affect the ocean. Educating the next generation about the intimate relationship we have with the ocean is absolutely key so that the next generation of decision makers - the designers, entrepreneurs, teachers, technologists and politicians see the world as blue, understand our utter dependence on a healthy ocean and therefore make decisions and actions which respect these facts and stop the destruction at source.
This challenge is about identifying an ocean learning/education prototype, project, product or concept and rapidly develop ways with potential to scale and reach large numbers of kids and educators without getting caught up in the bureaucracy of school systems. We need to be asking how might technology help with this challenge of reach and access? How can we design an application which is informative but also fun, relevant and social. What are promising examples of learning tools/content that already exist?
- Education & Learning to increase Ocean understanding:
There are increasing examples of technology applications like AI and machine intelligence being applied to ocean conservation and science issues. AI and machine intelligence combining with existing hardware like drones, audio sensors and more are being used to track illegal fishing, or gathering species data. This challenge aims to support a pressing ocean issue with a hardware/machine intelligence application. The oceans cover 70 % of the earth yet 97% of satellite coverage is on land. There are multiple marine issues which require monitoring, what is missing currently, what is stopping the existing from being more impactful ? Could there be an issue which could also tap into the wider public and involve them in the monitoring and tracking process - an engaging citizen science approach.
Experiences to increase ocean connection
People are powerful agents for change. Most humans don’t want to damage the world, but we need knowledge to feel empowered and tools to take action for change to happen. Connection and knowledge comes through experience. What we do not know we cannot love. How can we help more people to experience ocean connection more frequently, physically, digitally, virtually as pathways to learning and loving it. Single use plastics pollution is currently a gateway to wider engagement with the ocean, through this pressing and tangible environmental crisis of disposable consumption, we are starting to wake up to the interconnectedness of the planet and especially that everything on land drains to the ocean. How might we make use of virtual, augmented realities and technologies in entertainment and learning, how could, art, music, sound, and sensory experience bring ocean connection to life. How might we increase beach and rivercleans, conservation partcipation and water connection more broadly by adding deeper engagment layers and experiences?
What happens next?
In 48 hours we hope to have a range of tangible concepts that can be further developed with the originators and activated through partnerships later in 2018 & 2019
Salesforce Tower: The Landmark @ One Market Suite 300, San Francisco, CA 94105
Monday September 10th, 9am-5pm
Tuesday September 11th, 9am- 5pm
I want to be there
Spots are very limited, so we are seeking individuals with a range of skill-sets combined with a curiosity and empathy for the challenge and a desire to participate in this One Ocean Collab experiment.
Register to take part and we will be in touch very soon to confirm your place.